IV Congress of CiberSociety 2009. Analog crisis, digital future

Topic F - Communication

Work Team F-31: Social Networks. Citizen participation and social knowledge construction



Initial questions

In which measure social networks have stimulated the development of a "new sociability"?

Which new opportunities of citizen participation allow social networks?

How to insert the topic of the social networks in the confeccionamiento of digital and programs agendas of and-government?

Which experiences can share us NGOs that have added social networks?

Which experiences can compratir educators that have added social networks in his teachings and of investigation?

Work Group description

Social Networks, the perfect example of a new digital society, represent one of the most interesting communication environments (McLuhan) of Web 2.0. In the beginning, social networks were found to be counterproductive in a corporate ambiance, yet, users quickly turned this around through social habit "remediation". Social networks were transformed into smart communication atmospheres, accessible for citizen participation. Concerned citizens started employing social networks to interlace enriched proposal environments destined for social organization. For instance, there are consumer social networks, where certain brands have been sued and indicted due to irregular activity considered unethical, as well as conflictive actions concerning corporate social responsibility. Likewise, Barack Obama´s presidential campaign further illustrated the capabilities and potential of social networks. Collective intelligence, finds in social networks the ideal way to share knowledge. In our case, social networks are of a particular interest; therefor, while on the subject, we allow ourselves to ask you to get acquainted with our own social network: www.proyectointernet.ning.com.

In 2008 a special article coordinated by researchers from "Proyecto Internet del Tecnologico de Monterrey" was featured in the magazine "Dialogos de la Federación Latinoamericana de Facaultades de Comunicación Social (FELAFACS)", piece that addressed the social network matter, and in which prominent iberoamerican researchers participated.

Within the collection "Ciudadano de Internet" which is coordinated for Alfa Omega editorial by "Proyecto Internet del Tecnologico de Monterrey" (and contains over 20 different titles), 2 titles stand out, one specially dedicated to social networks (Enrique Bustamante) and another one dedicated to Second Life (Octavio Islas y Arturo Caro).